Each year, Google makes changes to its search algorithm in order to offer users the best search experience. But for all search engine optimizers out there, this becomes a real issue, especially when trying to understand what Google considers a valuable factor in ranking and what not. But maybe this infographic will offer some guidance: introducing “The ultimate list of Google Ranking Factors for 2014”.With over 200 algorithm factors to take into account, including social media signals, generated trust and UX, it may be hard for some business owners to understand what they should ask from their websites and their SEO providers. But, fear not, experienced search engine consultants got it covered.

This infographic from Entrepreneur.com and Backlinko contains many of the things you have to look for when starting the optimization process. But please note that some of the factors are not proven or considered official.

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