This week it may feel like the world is at a standstill. Most countries in Europe are enforcing lockdowns and in Romania things aren’t looking better. Small and big businesses alike are switching to working remote and almost all the stores and offices are closed. This means that more companies are communicating about COVID-19 via their online platforms (websites, social media pages or ad campaigns) and since budgets are being cut down to prepare for the worst, marketing teams have to be smart and find free resources to keep everything going.
Taking care of my clients keeps me pretty busy, but I thought to help you all out by providing a list of COVID-19 free resources for online marketing campaigns. The platforms in the list have free to use coronavirus-related stock images, graphics, icons and templates that can become featured images, banners or promotional materials for companies that need them. So let’s start the list!
Top COVID-19 free resources for your online marketing:
Canva is a graphic design platform that allows users to create social media graphics, presentations and other visual content. It’s easy to use and has good mobile features for those who are always on the go. These days, marketers are using Canva to create posters or social media post about the COVID-19 spread, symptoms and the measures we have to take in order to stay healthy. Go to the site now →
On Freepick you can find all sorts of free and premium digital resources: from images and icons, to vectors and .psd files. I was amazed by the quality of the free photoshop documents on COVID-19 they already have, with numbers growing from day to day. Here you can find social media templates as well as landing page templates. Follow the link to see them all →
Unsplash is my favorite source of free images, the one that I personally use to illustrate my posts. It’s considered good practice to give credit to the creators, and considering the quality of the images, you will understand why. Here are a couple of my favorites on the COVID-19 topic:
- Empty shelves at Sainsbury’s in Putney by John Cameron – https://unsplash.com/photos/IEeqknvHRKQ
- The novel coronavirus by the Centers for Disease Control and Prevention (CDC) – https://unsplash.com/photos/k0KRNtqcjfw (also used as a featured image for this post)
- Person cleaning pc keyboard by Erik Mclean – https://unsplash.com/photos/gya5Dr6XldI
- Face Masks by Macau Photo Agency – https://unsplash.com/photos/O8KXb87sTZs
- Toilet Paper Loo Roll Tissue Bathroom by Claire Mueller – https://unsplash.com/photos/DhxxJ7PGRaw
Flaticons offers free vector icons in SVG, PSD, PNG, EPS format or as ICON FONT. Here you can find thousands of free icons in the largest database of free vector icons, including some COVID19 icon packs, perfect for illustrating your landing pages or presentations. Here are some of the best:
What free resources websites do you use to cut cost this month? Let me know in the comments. And stay healthy 🙂